Most people consume their lives away...

Most people consume their lives away without even noticing it.

They spend their best energy consuming what other people create - and then wonder why their own life never seems to move forward.

I caught myself doing it the other night.

Phone in hand.
Jumping between self improvement videos.
Just consuming.

An hour passed before I realized.

Nothing bad happened.
But nothing meaningful happened either.

Be honest with me…

Do you remember the last 5 short videos you watched?

I don’t either.
And that’s my point.

The Comfort Trap No One Warns You About

We live in the most entertaining time in history.

Endless content.
Endless opinions.
Endless inspiration.

It’s never been easier to find inspiration.
But it’s also never been easier to be distracted.

One quick video turns into an hour of scrolling.

Today I want to talk about the shift that helped me break out of the consuming cycle.

The Shift That Changed Everything

A few years ago, I noticed something very uncomfortable.

I was spending more time consuming self-improvement content than actually improving.

I’d watch videos about discipline.
Read posts about consistency.
Save advice about building something online.

But when I looked at my own output?
Almost nothing had been accomplished…

That’s when it clicked.

I wasn’t unmotivated. I was just avoiding building something for myself because consuming content about it tricked my brain into feeling like I was making progress.

The Day I Started Creating Instead of Consuming

Just over a year ago I posted my first video to my Instagram page.

I got 40 views and 0 likes, but for the first time in a while I felt a sense of purpose and actual progress.

Within the first month, I hit 1000 followers.
A couple months later, I crossed 10k followers.
A few months after that, the page passed 100k followers.

Today we’re currently at 380k followers.
And it’s all because I started creating instead of consuming.

The same time you spend watching videos could be used to create something meaningful.

Try This :

This week I want you to create something.

• Spend 30 minutes creating something instead of consuming

• Write, plan, build, post - anything creative.

• Do it imperfectly

• Do it without needing results instantly

That single habit of creating something daily compounds faster than you think.

I started my page the exact same way.
So why can’t you?

P.S. I’d love to hear what you plan on creating. Reply to this email and let me know - I read every response personally.

Talk soon,

Lewis